I am a driven individual who has a deep understanding of the digital media landscape. I started as a PHP developer in 2001 building my own platforms and worked my way up to my current position at Dennis Publishing reporting directly to the CEO. My technical background combined with an acute commercial awareness, I feel, is a rare combination and highly relevant in the current climate.
I thrive on analytical data and play a key role interpreting user behaviour and turning it into commercially valuable insights. My PHP development experience allows me to talk directly with developers and front end designers and push back on what I know from experience is possible. My current role gives me an incredible insight into cross platform digital publishing and a deep understanding of digital monetisation.
May 2011 - Present
Commercial Manager for Enterprise at Dennis Publishing Ltd (A Sunday Times Top 100 company)
Leveraging my own and Dennis' strengths in editorial to search and social media, I am part of Enterprise; the teams goal is looking for niche and global opportunities for new products and services. The role also includes consultancy to various other departments, Intellectual property management and domain name acquisition.
Oct 2007 - May 2011
Senior SEO Manager and Head of Social Media at Dennis Publishing Ltd
The role focused on the continued growth of natural traffic to Evo, Maxim, Men's Fitness and around 20 other digital brands including new launches and acquisitions. I also played an integral role in the eCommerce strategy for the companies multi £million subscription business.
Apr 2010 - Present
Founder: TaxCalculator.co.uk Ltd
I bought the domain name taxcalculator.co.uk on April 6th 2010 and 4 days later released a tax calculation tool in PHP running on the open source Drupal 6 platform based on HMRC figures.The website allows users to enter earnings and receive a tax breakdown in seconds. The site has now surpassed its 1 millionth tax calculation and receives in excess of 75,000 unique users each month.
Jan 2007 - Oct 2007
e-Business Consultant: Opportunity Wales
Opportunity Wales was an objective one funded scheme to audit client’s digital strategies and recommend improvements. That role reinforced my client facing and project management experience with companies ranging from 1 to 800 employees in size.
Feb 2003 - Dec 2006
Web Development Agency
I successfully developed over 30 client sites and web applications from static HTML to back end business management systems and invoicing demonstrating PHP, MYSQL, HTML and CSS skills.
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